{"id":11086,"date":"2025-08-15T07:28:50","date_gmt":"2025-08-15T07:28:50","guid":{"rendered":"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/"},"modified":"2025-08-15T07:28:50","modified_gmt":"2025-08-15T07:28:50","slug":"dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu","status":"publish","type":"post","link":"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/","title":{"rendered":"Dijital Usta Projesiyle Gen\u00e7lere Dijital Yetenekler, KOB\u0130\u2019lere E-Ticarette Rekabet G\u00fcc\u00fc!"},"content":{"rendered":"<p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #ff0f0f;color:#ff0f0f\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #ff0f0f;color:#ff0f0f\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Dijital_Usta_Projesi_Turkiyenin_Dijital_Gelecegine_Kapi_Aciyor\" >Dijital Usta Projesi: T&uuml;rkiye&#8217;nin Dijital Gelece&#287;ine Kap&#305; A&ccedil;&#305;yor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Dijital_Usta_Programina_Nasil_Basvurulur\" >Dijital Usta Program&#305;na Nas&#305;l Ba&#351;vurulur?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Programin_Amaci_ve_Stratejik_Onemi\" >Program&#305;n Amac&#305; ve Stratejik &Ouml;nemi<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Hangi_Sehirlerde_Uygulaniyor\" >Hangi &#350;ehirlerde Uygulan&#305;yor?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Egitimden_Istihdama_Uctan_Uca_Dijital_Model\" >E&#287;itimden &#304;stihdama U&ccedil;tan Uca Dijital Model<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Projenin_Isletmelere_Katkisi\" >Projenin &#304;&#351;letmelere Katk&#305;s&#305;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#KOBIler_Icin_Dijital_Yetkinlik_Tablosu\" >KOB&#304;&rsquo;ler &#304;&ccedil;in Dijital Yetkinlik Tablosu<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Proje_Ortaklarindan_ve_Katilimcilarindan_Gorusler\" >Proje Ortaklar&#305;ndan ve Kat&#305;l&#305;mc&#305;lar&#305;ndan G&ouml;r&uuml;&#351;ler<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Sinan_Cem_Sahin_Trendyol_Grubu_Baskan_Yardimcisi\" >Sinan Cem &#350;ahin, Trendyol Grubu Ba&#351;kan Yard&#305;mc&#305;s&#305;:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Ersin_Uzman_Uzman_Tekstil\" >Ersin Uzman, Uzman Tekstil:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Emine_Yilmaz_Cal_Kadin_Kooperatifi_Muduru\" >Emine Y&#305;lmaz, &Ccedil;al Kad&#305;n Kooperatifi M&uuml;d&uuml;r&uuml;:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Ibrahim_Arac_Buldan_Concept\" >&#304;brahim Ara&ccedil;, Buldan Concept<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Merve_Kucuker_Casadora_Baby\" >Merve K&uuml;&ccedil;&uuml;ker, Casadora Baby:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Volkan_Kazak_Ecocotton\" >Volkan Kazak, Ecocotton:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Surdurulebilir_Sosyal_Etki_ve_Deger_Uretimi\" >S&uuml;rd&uuml;r&uuml;lebilir Sosyal Etki ve De&#287;er &Uuml;retimi<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Dijital_Usta_Projesi_Hakkinda_Sik_Sorulan_Sorular\" >Dijital Usta Projesi Hakk&#305;nda S&#305;k Sorulan Sorular<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/#Sonuc_Dijital_Usta_ile_Turkiyenin_Dijital_Donusumune_Guclu_Katki\" >Sonu&ccedil;: Dijital Usta ile T&uuml;rkiye&rsquo;nin Dijital D&ouml;n&uuml;&#351;&uuml;m&uuml;ne G&uuml;&ccedil;l&uuml; Katk&#305;<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Dijital_Usta_Projesi_Turkiyenin_Dijital_Gelecegine_Kapi_Aciyor\"><\/span>Dijital Usta Projesi: T&uuml;rkiye&#8217;nin Dijital Gelece&#287;ine Kap&#305; A&ccedil;&#305;yor<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><b>Trendyol<\/b>, <b>T&uuml;rkiye Odalar ve Borsalar Birli&#287;i (TOBB)<\/b> ve <b>Habitat Derne&#287;i<\/b> i&#351; birli&#287;iyle ger&ccedil;ekle&#351;tirilen <b>Dijital Usta Projesi<\/b>, gen&ccedil;lere ileri d&uuml;zey dijital yetenekler kazand&#305;r&#305;rken, KOB&#304;&rsquo;lerin dijitalle&#351;mesinde ve <b>e-ticaret<\/b> ile <b>e-ihracat<\/b> alanlar&#305;nda g&uuml;&ccedil;l&uuml; bir ivme sunuyor. Bu yenilik&ccedil;i e&#287;itim ve istihdam program&#305; ile hem gen&ccedil;ler hem i&#351;letmeler T&uuml;rkiye&rsquo;nin dijital kalk&#305;nmas&#305;nda aktif rol &uuml;stlenmeye haz&#305;rlan&#305;yor.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.vipservis.com\/blog\/wp-content\/uploads\/2025\/08\/b89e53ab83dc5fab2d6933a83023dc25f98c0fd0.jpeg\" alt=\"b89e53ab83dc5fab2d6933a83023dc25f98c0fd0\" class=\"\" style=\"max-width: 100%;height: auto;margin: 10px auto\"><\/p>\n<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Dijital_Usta_Programina_Nasil_Basvurulur\"><\/span>Dijital Usta Program&#305;na Nas&#305;l Ba&#351;vurulur?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><b>Ba&#351;vurular Dijitalusta.net<\/b> web sitesi &uuml;zerinden al&#305;nmaya ba&#351;lad&#305;. 18-30 ya&#351; aral&#305;&#287;&#305;ndaki gen&ccedil;ler, platform &uuml;zerinden e&#287;itim ve pilot istihdam olanaklar&#305;ndan faydalanmak i&ccedil;in ba&#351;vurular&#305;n&#305; kolayca ger&ccedil;ekle&#351;tirebilirler.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.vipservis.com\/blog\/wp-content\/uploads\/2025\/08\/e83c4fbb2f884f8649093095e853ae8c3a6035fe.jpeg\" alt=\"e83c4fbb2f884f8649093095e853ae8c3a6035fe\" class=\"\" style=\"max-width: 100%;height: auto;margin: 10px auto\"><\/p>\n<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Programin_Amaci_ve_Stratejik_Onemi\"><\/span>Program&#305;n Amac&#305; ve Stratejik &Ouml;nemi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Dijital becerilerde eksiklik T&uuml;rkiye&rsquo;de b&uuml;y&uuml;k bir f&#305;rsat bo&#351;lu&#287;u olu&#351;turuyor. <b>Ticaret Bakanl&#305;&#287;&#305; verilerine g&ouml;re<\/b>, 3,7 milyon KOB&#304;&rsquo;nin yaln&#305;zca %16&rsquo;s&#305; e-ticaret yaparken sadece %4,1&rsquo;i e-ihracata ba&#351;lam&#305;&#351; durumda. <b>Dijital Usta Projesi<\/b> ile bu oran&#305;n y&uuml;kseltilmesi ve her &#351;ehirde nitelikli gen&ccedil;lerin KOB&#304;&rsquo;lerle bulu&#351;turulmas&#305; hedefleniyor.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.vipservis.com\/blog\/wp-content\/uploads\/2025\/08\/d4cc520f0911cbbae129c5d484600c5363a4eb0d.jpeg\" alt=\"d4cc520f0911cbbae129c5d484600c5363a4eb0d\" class=\"\" style=\"max-width: 100%;height: auto;margin: 10px auto\"><\/p>\n<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Hangi_Sehirlerde_Uygulaniyor\"><\/span>Hangi &#350;ehirlerde Uygulan&#305;yor?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<table>\n<tr>\n<th>Pilot il<\/th>\n<th>B&ouml;lgesel &Ouml;zellik<\/th>\n<\/tr>\n<tr>\n<td>Bal&#305;kesir<\/td>\n<td>&Uuml;retim ve giri&#351;imcilik potansiyeli y&uuml;ksek<\/td>\n<\/tr>\n<tr>\n<td>Denizli<\/td>\n<td>Giri&#351;imci KOB&#304;&rsquo;ler ve kad&#305;n kooperatifleri<\/td>\n<\/tr>\n<tr>\n<td>Gaziantep<\/td>\n<td>Ticaret hacmi ve inovasyon<\/td>\n<\/tr>\n<tr>\n<td>Nev&#351;ehir<\/td>\n<td>Turizm ve yerel &uuml;r&uuml;nler<\/td>\n<\/tr>\n<tr>\n<td>Ordu<\/td>\n<td>Tar&#305;m ve dijitalle&#351;me ihtiyac&#305;<\/td>\n<\/tr>\n<\/table>\n<p><img decoding=\"async\" src=\"https:\/\/www.vipservis.com\/blog\/wp-content\/uploads\/2025\/08\/fe53e9c0e5f4a3f3486bf4fe09f4515e30f36083.jpeg\" alt=\"fe53e9c0e5f4a3f3486bf4fe09f4515e30f36083\" class=\"\" style=\"max-width: 100%;height: auto;margin: 10px auto\"><\/p>\n<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Egitimden_Istihdama_Uctan_Uca_Dijital_Model\"><\/span>E&#287;itimden &#304;stihdama U&ccedil;tan Uca Dijital Model<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><b>Gen&ccedil;ler i&ccedil;in:<\/b> &Ouml;ncelikle &uuml;cretsiz olarak online platformda temel e-ticaret e&#287;itimi sunuluyor. Ard&#305;ndan ba&#351;ar&#305;l&#305; adaylardan se&ccedil;ilecek 250 gen&ccedil;, <b>TOBB ET&Uuml;<\/b> taraf&#305;ndan verilen <b>36 saatlik ileri seviye sertifika program&#305;na<\/b> kat&#305;lacak. E&#287;itim mod&uuml;lleri:\n<\/p>\n<ul>\n<li>E-ticaret i&#351; modelleri<\/li>\n<li>Ma&#287;aza y&ouml;netimi<\/li>\n<li>Yapay zeka uygulamalar&#305;<\/li>\n<li>Dijital pazarlama stratejileri<\/li>\n<\/ul>\n<p>Final a&#351;amas&#305;nda 100 gen&ccedil;, pilot illerdeki KOB&#304;&rsquo;lerde <b>E-Ticaret Uzman&#305;<\/b> olarak istihdam edilecek ve ilk 3 ayl&#305;k maa&#351;lar&#305; Trendyol taraf&#305;ndan kar&#351;&#305;lanacak.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.vipservis.com\/blog\/wp-content\/uploads\/2025\/08\/9153c261f1a649892b6b77c5a906b2fa9b45ada8.jpeg\" alt=\"9153c261f1a649892b6b77c5a906b2fa9b45ada8\" class=\"\" style=\"max-width: 100%;height: auto;margin: 10px auto\"><\/p>\n<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Projenin_Isletmelere_Katkisi\"><\/span>Projenin &#304;&#351;letmelere Katk&#305;s&#305;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><b>KOB&#304;&rsquo;ler i&ccedil;in:<\/b> Dijital Usta Projesi sayesinde i&#351;letmeler, sekt&ouml;re h&acirc;kim ve e&#287;itimli gen&ccedil;lerle i&#351; birli&#287;i yaparak dijital yetkinliklerini zenginle&#351;tiriyor. Bu i&#351; birlikleri, KOB&#304;&rsquo;lerin uluslararas&#305; pazarlara a&ccedil;&#305;lmas&#305;nda yeni kap&#305;lar aral&#305;yor.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.vipservis.com\/blog\/wp-content\/uploads\/2025\/08\/b7ba75a3941bdc061adfeeabaf9988016d7af2f7.jpeg\" alt=\"b7ba75a3941bdc061adfeeabaf9988016d7af2f7\" class=\"\" style=\"max-width: 100%;height: auto;margin: 10px auto\"><\/p>\n<\/p>\n<h3><span class=\"ez-toc-section\" id=\"KOBIler_Icin_Dijital_Yetkinlik_Tablosu\"><\/span>KOB&#304;&rsquo;ler &#304;&ccedil;in Dijital Yetkinlik Tablosu<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<table>\n<tr>\n<th>Dijital Yetenek Alan&#305;<\/th>\n<th>KOB&#304;&rsquo;ye Katk&#305;s&#305;<\/th>\n<\/tr>\n<tr>\n<td>E-ticaret y&ouml;netimi<\/td>\n<td>Sat&#305;&#351; kanallar&#305;n&#305;n optimizasyonu<\/td>\n<\/tr>\n<tr>\n<td>Dijital pazarlama<\/td>\n<td>Hedef kitleye ula&#351;&#305;m ve g&ouml;r&uuml;n&uuml;rl&uuml;k art&#305;&#351;&#305;<\/td>\n<\/tr>\n<tr>\n<td>Ma&#287;aza optimizasyonu<\/td>\n<td>Stok ve sipari&#351; y&ouml;netiminde verimlilik<\/td>\n<\/tr>\n<tr>\n<td>Yapay zeka uygulamalar&#305;<\/td>\n<td>Otomasyon ve trend analizi<\/td>\n<\/tr>\n<\/table>\n<p><img decoding=\"async\" src=\"https:\/\/www.vipservis.com\/blog\/wp-content\/uploads\/2025\/08\/b0c75fab2474f1823987a3a0177c62ca20adaf09.jpeg\" alt=\"b0c75fab2474f1823987a3a0177c62ca20adaf09\" class=\"\" style=\"max-width: 100%;height: auto;margin: 10px auto\"><\/p>\n<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Proje_Ortaklarindan_ve_Katilimcilarindan_Gorusler\"><\/span>Proje Ortaklar&#305;ndan ve Kat&#305;l&#305;mc&#305;lar&#305;ndan G&ouml;r&uuml;&#351;ler<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Sinan_Cem_Sahin_Trendyol_Grubu_Baskan_Yardimcisi\"><\/span>Sinan Cem &#350;ahin, Trendyol Grubu Ba&#351;kan Yard&#305;mc&#305;s&#305;:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>&ldquo;T&uuml;rkiye&rsquo;nin dijital d&ouml;n&uuml;&#351;&uuml;m yolculu&#287;unda hem gen&ccedil;lerin hem i&#351;letmelerin yan&#305;nday&#305;z. Dijital Usta, tabana yay&#305;lan bir kalk&#305;nma modeli ve teknolojiyle b&uuml;y&uuml;yen KOB&#304;&rsquo;ler i&ccedil;in b&uuml;y&uuml;k f&#305;rsat.&rdquo;<\/b><\/p>\n<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Ersin_Uzman_Uzman_Tekstil\"><\/span>Ersin Uzman, Uzman Tekstil:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>&ldquo;Trendyol&rsquo;un sundu&#287;u e-ihracat olanaklar&#305;yla yurtd&#305;&#351;&#305;na a&ccedil;&#305;ld&#305;k. Dijital Usta uygulamas&#305; sayesinde s&uuml;re&ccedil;ler kolayla&#351;t&#305; ve sekt&ouml;rdeki bilgi eksikli&#287;i gideriliyor.&rdquo;<\/p>\n<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Emine_Yilmaz_Cal_Kadin_Kooperatifi_Muduru\"><\/span>Emine Y&#305;lmaz, &Ccedil;al Kad&#305;n Kooperatifi M&uuml;d&uuml;r&uuml;:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>&ldquo;Trendyol ile T&uuml;rkiye genelinde b&uuml;y&uuml;d&uuml;k; &#351;imdi e-ihracatla s&#305;n&#305;rlar&#305; a&#351;&#305;yoruz. Dijital Usta, hayallerimizi ger&ccedil;ekle&#351;tirmek i&ccedil;in bize yol g&ouml;steriyor.&rdquo;<\/p>\n<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Ibrahim_Arac_Buldan_Concept\"><\/span>&#304;brahim Ara&ccedil;, Buldan Concept<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>&ldquo;El eme&#287;iyle yap&#305;lan &uuml;r&uuml;nleri dijital d&uuml;nyada satmak, dijital yetenek isteyen bir i&#351;. Trendyol&rsquo;un Dijital Usta projesiyle bu alandaki uzmanlara ihtiyac&#305;m&#305;z kar&#351;&#305;lanacak.&rdquo;<\/p>\n<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Merve_Kucuker_Casadora_Baby\"><\/span>Merve K&uuml;&ccedil;&uuml;ker, Casadora Baby:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>&ldquo;E-ticaretin t&uuml;m s&uuml;re&ccedil;lerinde bilgiye ihtiya&ccedil; duyuyoruz. Dijital Usta ile uzman deste&#287;iyle b&uuml;y&uuml;mek m&uuml;mk&uuml;n. Trendyol referans&#305; bizim i&ccedil;in ciddi bir katma de&#287;er.&rdquo;<\/p>\n<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Volkan_Kazak_Ecocotton\"><\/span>Volkan Kazak, Ecocotton:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>&ldquo;E-ticaret alan&#305;nda birikimli personele ula&#351;mak KOB&#304;&rsquo;ler i&ccedil;in zor. Dijital Usta sayesinde gen&ccedil;ler h&#305;zla geli&#351;erek sekt&ouml;re nitelikli katk&#305; sunacak.&rdquo;<\/p>\n<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Surdurulebilir_Sosyal_Etki_ve_Deger_Uretimi\"><\/span>S&uuml;rd&uuml;r&uuml;lebilir Sosyal Etki ve De&#287;er &Uuml;retimi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Dijital Usta Projesi; e&#287;itim, istihdam ve sosyal etkiyi birle&#351;tiriyor. Kamu, &ouml;zel sekt&ouml;r ve sivil toplumun g&uuml;&ccedil; birli&#287;iyle, s&uuml;rd&uuml;r&uuml;lebilir bir kalk&#305;nma modelinin &ouml;rne&#287;i oluyor. KOB&#304;&rsquo;lerin bilgiye ve uzmana eri&#351;imi artarken, gen&ccedil;ler dijital kariyer f&#305;rsatlar&#305;yla T&uuml;rkiye&rsquo;nin rekabet g&uuml;c&uuml;ne katk&#305; sa&#287;l&#305;yor.<\/p>\n<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Dijital_Usta_Projesi_Hakkinda_Sik_Sorulan_Sorular\"><\/span>Dijital Usta Projesi Hakk&#305;nda S&#305;k Sorulan Sorular<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table>\n<tr>\n<th>Soru<\/th>\n<th>Cevap<\/th>\n<\/tr>\n<tr>\n<td>Projenin hedef kitlesi nedir?<\/td>\n<td>18-30 ya&#351; aral&#305;&#287;&#305;ndaki gen&ccedil;ler\/KOB&#304;&rsquo;ler<\/td>\n<\/tr>\n<tr>\n<td>Ba&#351;vuru adresi?<\/td>\n<td>dijitalusta.net<\/td>\n<\/tr>\n<tr>\n<td>&#304;lk a&#351;amada ka&ccedil; &#351;ehirde uygulan&#305;yor?<\/td>\n<td>Bal&#305;kesir, Denizli, Gaziantep, Nev&#351;ehir, Ordu<\/td>\n<\/tr>\n<tr>\n<td>E&#287;itim sonras&#305; istihdam hakk&#305; var m&#305;?<\/td>\n<td>Ba&#351;ar&#305;l&#305; 100 gen&ccedil; KOB&#304;&rsquo;lerde i&#351;e yerle&#351;ebilecek<\/td>\n<\/tr>\n<tr>\n<td>Maa&#351; deste&#287;i var m&#305;?<\/td>\n<td>&#304;lk 3 ayl&#305;k maa&#351; Trendyol taraf&#305;ndan kar&#351;&#305;lanacak<\/td>\n<\/tr>\n<\/table>\n<h2><span class=\"ez-toc-section\" id=\"Sonuc_Dijital_Usta_ile_Turkiyenin_Dijital_Donusumune_Guclu_Katki\"><\/span>Sonu&ccedil;: Dijital Usta ile T&uuml;rkiye&rsquo;nin Dijital D&ouml;n&uuml;&#351;&uuml;m&uuml;ne G&uuml;&ccedil;l&uuml; Katk&#305;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><b>Dijital Usta Projesi<\/b>, hem gen&ccedil;lerin kariyer geli&#351;imine hem KOB&#304;&rsquo;lerin ulusal ve uluslararas&#305; pazarda b&uuml;y&uuml;mesine &ouml;nc&uuml;l&uuml;k ediyor. Dijital yeteneklerle donat&#305;lan gen&ccedil;ler, e-ticaret ve e-ihracat&#305;n b&uuml;y&uuml;mesine s&uuml;rd&uuml;r&uuml;lebilir katk&#305; sunacak. Siz de T&uuml;rkiye&rsquo;de dijital gelece&#287;in par&ccedil;as&#305; olmak istiyorsan&#305;z <b>Dijitalusta.net<\/b> adresinden ba&#351;vuru yapabilirsiniz!<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dijital Usta Projesi: T&uuml;rkiye&#8217;nin Dijital Gelece&#287;ine Kap&#305; A&ccedil;&#305;yor Trendyol, T&uuml;rkiye Odalar ve Borsalar Birli&#287;i (TOBB) ve Habitat Derne&#287;i i&#351; birli&#287;iyle ger&ccedil;ekle&#351;tirilen Dijital Usta Projesi, gen&ccedil;lere ileri d&uuml;zey dijital yetenekler kazand&#305;r&#305;rken, KOB&#304;&rsquo;lerin dijitalle&#351;mesinde ve e-ticaret ile e-ihracat alanlar&#305;nda g&uuml;&ccedil;l&uuml; bir ivme sunuyor. Bu yenilik&ccedil;i e&#287;itim ve istihdam program&#305; ile hem gen&ccedil;ler hem i&#351;letmeler T&uuml;rkiye&rsquo;nin dijital kalk&#305;nmas&#305;nda [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11078,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17211],"tags":[],"class_list":["post-11086","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sektorel-haberler-ve-icerikler"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dijital Usta Projesiyle Gen\u00e7lere Dijital Yetenekler, KOB\u0130\u2019lere E-Ticarette Rekabet G\u00fcc\u00fc! - Vipservis Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vipservis.com\/blog\/dijital-usta-projesiyle-genclere-dijital-yetenekler-kobilere-e-ticarette-rekabet-gucu\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dijital Usta Projesiyle Gen\u00e7lere Dijital Yetenekler, KOB\u0130\u2019lere E-Ticarette Rekabet G\u00fcc\u00fc! - Vipservis Blog\" \/>\n<meta property=\"og:description\" content=\"Dijital Usta Projesi: T&uuml;rkiye&#8217;nin Dijital Gelece&#287;ine Kap&#305; A&ccedil;&#305;yor Trendyol, T&uuml;rkiye Odalar ve Borsalar Birli&#287;i (TOBB) ve Habitat Derne&#287;i i&#351; birli&#287;iyle ger&ccedil;ekle&#351;tirilen Dijital Usta Projesi, gen&ccedil;lere ileri d&uuml;zey dijital yetenekler kazand&#305;r&#305;rken, KOB&#304;&rsquo;lerin dijitalle&#351;mesinde ve e-ticaret ile e-ihracat alanlar&#305;nda g&uuml;&ccedil;l&uuml; bir ivme sunuyor. 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